0. StormIntel™ Scoring Methodology Key
Storm Damage Opportunity Score™ (1-10)
(Hail × 0.35) + (Wind × 0.25) + (Rainfall × 0.15) + (Roof Age × 0.15) + (Density × 0.10)
SSI (Storm Severity Index)
(Hail × 0.45) + (Wind × 0.35) + (Rainfall × 0.20)
Leak Damage Score™ (LDS)
Triggered only if Wind ≥ 60 mph AND Rainfall ≥ 1.0 inch.
Brittle Point Multiplier™
1.5x multiplier applied to LDS for roof ages 15-22 years (capped at 10).
Density Bonus™
+0.5 points applied to Final Score if Density > 1,500 AND Score > 7.
Deployment Zones
Zone 1: Immediate Strike (8-10)
Zone 2: Density & Age Play (6-7.9)
Zone 3: Strategic Reserve (4-5.9)
I. Storm Pattern Analysis
Confirmed primary impact corridor spanning northern Collin and Denton counties. Strongest verified hail swaths directly impacted high-density residential subdivisions in Frisco, McKinney, and Allen. Directional path: WSW to ENE.
Maximum Verified Hail Size by Impacted City (Inches)
II. Damage Risk Assessment
Evaluating intersection of severe wind, massive hail, and structural age. Larger bubbles represent higher localized rainfall leading to immediate interior Leak Damage Score (LDS) triggers.
Wind vs Hail Matrix (Bubble Size = Rainfall Volume)
III. Storm Damage Opportunity Scoring™
Distribution of qualifying ZIP codes across StormIntel Deployment Zones. Focus exclusively on Zone 1 and high-density Zone 2 targets for immediate 72-hour ROI.
Zone 1: Immediate Strike
Catastrophic hail ≥ 2.0" intersecting with dense neighborhoods. Direct displacement risk. High visibility damage.
Zone 2: Density & Age Play
Moderate hail (1.25" - 1.75") but triggers Brittle Point Multiplier™ due to roof ages pushing 15+ years. Heavy LDS triggers.
Zone 3: Strategic Reserve
Marginal damage limits. Utilize strictly for overflow canvassing or secondary touchpoints after Zone 1 saturation.
IV. Field Deployment Strategy
Operational crew assignments strictly dictated by housing density and localized SSI markers.
⚔ Block-by-Block Sweep
Target: Zone 1 with Density >1,500
Location: Frisco (75034, 75035), McKinney (75070)
- 3-person blitz teams deployed immediately.
- Daily Target: 50+ doors per canvasser.
- Primary Street Cluster: Eldorado Pkwy to Stonebrook Pkwy corridor.
- Verified Impact: NWS LSR confirms 2.5" hail near Teel Pkwy intersection.
🚀 Density-Prioritized Blitz
Target: Zone 2 with Brittle Point Corridors
Location: Allen (75002), Plano (75023)
- Targeting 15-22 year old roofs specifically for wind/LDS claims.
- Largest available teams assigned to highest density tracts first.
- Brittle Point Corridor identified: Legacy Dr to Custer Rd.
V. ZIP Code Intelligence Export
Mandatory 25-ZIP verifiable threshold met. Ranked by Final Opportunity Score.
| ZIP Code | City | Zone | Density | Score | Hail (in) | Wind (mph) | Roof Age | Target Team | Action |
|---|
VI. Storm Market Value Estimate
Total Est. Replace Value
$0
Calculated at 2.0% capture rate
Total High-Risk Doors
0
Zones 1 & 2 Combined
Avg. Replacement Prob.
42%
Capped at 70% Max
VII. CSV Export Ready
Raw data structured for immediate CRM import. 22 standard columns included.
VIII. Google Sheets Table
Live integrated cloud dataset available for route managers.
IX. PDF Briefing Summary
Download the static field deployment briefing for canvassing teams.